Everything Should Be Made as Simple as Possible, But Not Simpler.

Albert Einstein

Simple is hard. Easy is harder. Invisible is hardest.

Jean-Louis Gassee

Design is the silent ambassador of your brand.

Paul Rand

Creativity requires human thought, spontaneous intuition, and a lot of courage.

Akio Morita (SONY)

Não me faça clicar, faça com que me importe.

Bernadette Jiwa

There is no more glass ceiling. I don't work for anyone else. I'm the boss, the founder, the CEO. I've never felt more free, I do what nourishes my soul.


Um bom design é óbvio. Um excelente design é transparente.

Joe Sparano